Shared consciousness

In complex domains such as digital products, teams with shared consciousness will always dominate silos.

Shared consciousness
Photo by Mimi Thian / Unsplash

In complex domains such as digital products, teams with shared consciousness will always dominate silos.

Increasing top line, capturing higher market value for less input necessary, optimized bottom line. All depends on if the team executes the right thing.

While executing well and efficiently became a hygeine factor, commoditized through ease of learning, training, access of online sources. Anyone can learn anything today with enough drive.

But, how you know if you are doing the right thing? Alone you won’t.

Ways to achieve the dream team:

  • Embedding: delegate someone from each team to another discipline. It is perfectly okey that are new to a certain skillset. The goal is to learn from each other and widen their T while building relationships cross-organizationally.
  • Liason: even if your team is focused on a single slice of the whole, a role must exist and taken up by even rotating team members that connect to your served teams.
  • Documentation: if not written down, it never happened. Bullet points, top-down, diagrams, slides. Format does not matter until easy to digest and available to anyone in the organization.
  • Dissemination: active, driven forums where teams actively share their insights, achievements, learnings and even failures safely.
  • Data accessibility: for example Valve and Amazon, forget the need to know basis, build data platforms that are self-serving. Let the teams pull what they need whenever they need.

One of my best book I read in 2024 was Team of Teams by General Stanly McChrystal. Get a copy for yourself and read it. Modern world requires new approaches.

Digital even much so.

While my whole career built the concepts he describes, so far the best book trying to impart the wisdom for others.

Organizations start with the individuals. Shared consciousness is one dimensions that binds us together to bring out our best.

How do you elevate your organization to perform to their ultimate best?

Do you do any of the above points and why or why not?